Lead Generation for
Lead Maker is a lead generation agency for tech companies, where we scale outreach to ideal prospect lists on LinkedIn with proven, personalized message sequences.
Our Technology Clients
We actively run campaigns for hundreds of startups and technology companies all over the world. We use performance data to apply best practices to establish new clients. Outbound B2B sales is both an art and a science, requiring crystal clear messaging with short, value-driven message sequences, to a niche target list.
Outsourced LinkedIn For Technology Companies
At Lead Maker, here’s how we generate leads for technology companies:
First, fill out our in-depth questionnaire, that helps us become experts in your industry, and step into the mind of your prospects.
Schedule an onboarding call where we help you choose a specific industry or niche to go after, so we can create a specific prospect list, then write copy tailored to that niche, which results in a significant lift in response rates versus generalized outreach. We’ll also sync your LinkedIn account with our proprietary technology.
Lead Maker builds a list of your total market to connect with while segmenting based off your chosen niche.
We write the proven message sequences, We drill down on pain points and getting clear on a value-proposition that will actually win responses.
Lead Maker sends around 2,000 messages a month including connection requests and multiple follow up messages, generating leads directly to your LinkedIn inbox.
The Secret to Quality Technology Company Leads
LinkedIn is a networking platform, we don’t like to go too salesy or spammy too soon as this will not result in the best results. Here’s a few keys we put into every message:
The connection request must contain a personalizer. Most requests on LinkedIn are far too generic.
We include specific information on their LinkedIn profile in our requests, pulling from areas like industry, title and work experience. These personalizers, are proven to boost connection request acceptance rates, scaling your network much faster.
The LinkedIn inbox is smaller than email, so for a message to get actually read, messages must be short. Here’s a few other best practices for the follow up on the drip sequence:
- Clear, unique-selling-proposition
- Value-driven call to action
The unique selling proposition is something technology companies often get wrong. Buyers are generally problem-unaware, so therefore, most pitches are irrelevant or unclear. When Lead Maker drafts messages, we’ll ask a strategic question in the follow up message that helps unearth a problem, leading to a natural up-sell of your solution in a conversation.
Many of our top performing clients use the Call To Action strategically. Instead of asking for a demo, they may offer case studies, a free analysis, hyper-relevant blog posts, or other attractive offers that get their foot in the door.
Our Message Sequence
1. Connection Requests
Connection requests are sent to prospects that share mutual connections with you, called 2nd and 3rd degree connections. Prospects can either accept, decline or leave these messages in their inbox. Once accepted, they become part of your network forever, so you can message them for free, and nurture them with content.
2. Three or Four follow-up messages to 1st Degree Connections
We schedule a 3 or 4-touch, automated follow up sequence after a connection request is accepted. If a prospect accepts the request, they are pulled out of our sequence, where our clients then schedule a call or carry on a dialogue.
Why Choose Lead Maker for your
Lead Generation Service?
Our Decades of expertise and experience across a wide range of industries and specifically our Technology Company experience, we understand the importance of reaching across the aisle to other industries that could become more efficient with your technology. Our comprehensive social selling services will help you come up with dream clients as well as potential business that you may not have expected – all while adhering to your potential client questionnaire. We will assist you in all stages, including optimizing your LinkedIn profile, creating your client wish-list, We will write powerful engaging messages, and we will make sure there’s a high chance of a quality positive response.
Our expert team will remove the burden of finding your clients so that you can focus on making sure your product is one they’ll want to use. Stay competitive in a fast-moving industry with our efficient and streamlined services.